Picture this, you have just walked into a corporate party and everyone from the executives to the secretaries are wearing a variation of black, grey, blue or brown. One person standing in the corner, however, is dressed in a rainbow of vivid colors. Your attention automatically drawn to this stand-out individual. They are unique and intriguing.

Then consider how guests are interacting with one another. Notice the difference between those who talk with little energy or emotion versus the individuals are are animated, using hand gestures and pulling people into their conversation.

Everybody has their unique selling point (USP), something that makes them different, you are born with it. Otherwise we’d all be akin to chipolatas in a sausage factory. We like to call it your ‘Personal Branding’.

So, the question is, how to be memorable with your personal branding. How to take what is authentically you, refine and develop it into something you can use to get ahead in the workplace.

Jump Start Your Personal Branding

Identifying, refining and developing your personal branding comes easier to some more than others. However it is possible for anyone to master. Learn how to be memorable at work using these five easy steps.

1. Makeover Time

Every good journey of self discovery starts with a makeover. Step one is to identify your own unique style, appearance, and image that begs attention. This doesn’t have to be anything too extreme but makes you stand out from the crowd. Are you business chic, fashionable, formal, classic, sporty or a mixture of several.

2. Positive Mindset

Be known for your positive energy. Developing your own personal communication style guarantees you will be memorable at work. We know it is difficult to bring your ‘A game’ every day but if you are friendly and engaging it will be a catalyst to happy work place relationships and positive personal branding.

3. Make It About Others

Be the person people can count on. Whether you mentor others lower in the company or support those more senior than yourself, it will not go unnoticed. Be a problem solver making it your business to help others out where you can.

4. Non-Profits

Make an effort to give back to your community, whether to your local neighborhood or your professional field. Even if it is just one day a month, using your business savvy to make a difference to a non-profit is a great way to give your personal branding that extra ‘je ne sais pas’.

5. Get The Job Done

Those who can effectively and efficiently lead a project to success will cement their star on the Personal Branding walk of fame. From volunteering to head the committee to leading a team to achieve targets, whatever it is, will make you unforgettable.