Social media careers and the potential surrounding them are booming. Every business in every industry needs to connect with its audiences, and social media is one of the best ways to do just that.<\/p>\n CNNMoney added social media jobs to their Top 100 careers, and according to LinkedIn<\/a>, there are 1357% more social media jobs on the platform today than in 2010. And since social media has changed the way businesses interact with their consumers, the boom in the industry won\u2019t be temporary. There will be a growing and permanent need for social media experts for the foreseeable future.<\/p>\n Several factors influence social media salaries. These include:<\/p>\n Naturally, chief marketing officers for major brands make much, much more than entry-level social media employees that curate data for client feeds. However, social media jobs do pay well. Compared to most other marketing roles, social media opportunities tend to offer much more earning opportunities.<\/p>\n To give you an idea of what each kind of social media role generally offers regarding salary, Adzuna compared its stats to those of PayScale<\/a>. <\/em><\/p>\n Social media directors are responsible for SM (social media) strategies and the management of SM teams. If you land this role, you might have to post content to various social channels and work with a set schedule. Creating content and overseeing editors is also part of the job of an SM director.<\/p>\n These roles are suitable for professionals that can create a \u201cvoice\u201d for their brands. They\u2019re expected to know more about social media than most other people within the organization.<\/p>\n Average Salary:<\/em><\/strong> R170,000 per year<\/p>\n 🔎 Find social media management roles<\/a> on Adzuna.<\/p>\n Influencers typically have large online followings and are highly engaged with their audiences in order to impact their purchasing decisions. To get your foot in the door, you\u2019ll need to prove that you\u2019re established on the web. You might also need some expertise on a particular platform like Instagram or Facebook and have the ability to create unique content. Interpersonal skills are also highly beneficial in these roles.<\/p>\n Average Salary:<\/em><\/strong> Highly dependent on follower base and activity on social media channels.<\/p>\n 🔎 Find influencer roles<\/a> on Adzuna.<\/p>\n Also known as SM specialists, strategists watch social media trends and integrate them into their business strategies. You\u2019ll need a year or more of experience in the field to land a role as an SM strategist, along with other core skills like knowledge of algorithms and analytic processes.<\/p>\n Unlike influencers, strategists need expertise on almost all social media platforms, not just one. You\u2019ll also need to create SM strategies for different online platforms, develop promotions and interact with audiences, and analyse analytics to discover the efficacy of marketing campaigns.<\/p>\n Average Salary:<\/em><\/strong> R342,000 per year<\/p>\n 🔎 Browse social media strategist jobs<\/a> on Adzuna.<\/p>\n Social media savvy individuals with an edge and a robust and loyal following can help brands build a presence online. Community managers are passionate about driving audience engagement and assisting brands in succeeding in the digital realm. These professionals essentially become the face of the company their work with. They oversee everything from social media marketing to content creation and even customer relations. To get into this role, you\u2019ll need to demonstrate your ability to develop intelligent strategies. You\u2019ll also need to showcase your ability to create content and handle communications for the company.<\/p>\n Average salary: R267,231 per year<\/p>\n 🔎 Search for community manager jobs<\/a> on Adzuna.<\/p>\n Who says the internet doesn\u2019t do one good? If you\u2019ve got social media skills, you can turn them into a profession. With a bit of practice and patience, you can turn your passion into an income by simply showing off your social media savvy!<\/p>\n The field is growing at a breakneck pace, and if you\u2019re adaptable and agile, the room is abundant for growth within it. If you\u2019re quick on your feet and have a good understanding of human behaviour along with a passion for the latest marketing trends and tech, a career in social media can be your ideal match.<\/p>\n","protected":false},"excerpt":{"rendered":" Social media jobs are on the rise. Giving way to new fields of endeavor and creating new avenues for professional development, there\u2019s never been a better time to profit from being social online. As social media evolves, so do the professional standards and certifications associated with the roles it creates. But what do these jobs Continued \u00bb<\/a><\/p>\n","protected":false},"author":27,"featured_media":2515,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[393,3],"tags":[471],"class_list":["post-2514","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dream-job","category-jobs","tag-featured"],"_links":{"self":[{"href":"https:\/\/www.adzuna.co.za\/blog\/wp-json\/wp\/v2\/posts\/2514","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.adzuna.co.za\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.adzuna.co.za\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.adzuna.co.za\/blog\/wp-json\/wp\/v2\/users\/27"}],"replies":[{"embeddable":true,"href":"https:\/\/www.adzuna.co.za\/blog\/wp-json\/wp\/v2\/comments?post=2514"}],"version-history":[{"count":0,"href":"https:\/\/www.adzuna.co.za\/blog\/wp-json\/wp\/v2\/posts\/2514\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.adzuna.co.za\/blog\/wp-json\/wp\/v2\/media\/2515"}],"wp:attachment":[{"href":"https:\/\/www.adzuna.co.za\/blog\/wp-json\/wp\/v2\/media?parent=2514"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.adzuna.co.za\/blog\/wp-json\/wp\/v2\/categories?post=2514"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.adzuna.co.za\/blog\/wp-json\/wp\/v2\/tags?post=2514"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}![\"\"](\"https:\/\/www.adzuna.co.za\/blog\/wp-content\/uploads\/2021\/07\/icon-2515316_1920.png\"){kind=icon}
<\/a><\/p>\nGrowth Opportunities for Social Media Jobs<\/h2>\n
A Note on Salaries in Social Media Careers<\/h2>\n
\n
![\"\"](\"https:\/\/www.adzuna.co.za\/blog\/wp-content\/uploads\/2021\/07\/finger-769300_1920.jpg\")
<\/a><\/p>\n4 Popular Social Media Jobs<\/h2>\n
Social Media Director<\/h4>\n
Social Media Influencer<\/h4>\n
Social Media Strategist<\/h4>\n
Community Manager<\/h4>\n
![\"\"](\"https:\/\/www.adzuna.co.za\/blog\/wp-content\/uploads\/2021\/07\/mobile-phone-1087845_1920.jpg\")
<\/a><\/p>\nIn Conclusion<\/h2>\n